Belmont Abbey College

The Catholic College of the South

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Minor in Digital Marketing

This program is designed to provide students with analytical and critical thinking skills as well as the ability to successfully build and run digital marketing initiatives in an ethical and responsible manner, consistent with their Catholic and Benedictine education.

Curriculum

All courses in this minor must be taken at Belmont Abbey College / Rize Education.

Minor Program Requirements

EN 361 Writing for Social Media can be taken in place of DM 301 Social Media Marketing.

DM 304 Digital Marketing Analytics can be taken in place of DM 305 Viral and Organic Growth.

BU309Marketing

3
DM301Social Media Marketing

3
DM302Email Marketing

3
DM303SEO and SEM

3
DM305Viral and Organic Growth

3

For students seeking to double-minor in Business-related minors, each minor must have a minimum of 9 credit hours distinct or exclusive to that minor. Those nine credits cannot count toward any other minor.

It is the student’s responsibility to verify that all degree requirements for graduation are fulfilled.